Scaling Your Small Business With the D.A.D. Approach
Mike Michalowicz is an author, speaker, and the Co-founder of Different is Better LLC, Run Like Clockwork, and Profit First Professionals. Every company that Mike has co-founded is aimed at coaching others to grow their businesses successfully. He’s an entrepreneur focused on eradicating entrepreneurial poverty and making entrepreneurship simple.
Mike has authored seven books for helping owners and startups build their business — even in a weak economy. Mike is also a thought leader and faculty member at Growth Institute, where he hosts two online courses based on the principles of his books.
Here’s a glimpse of what you’ll learn:
- Mike Michalowicz talks about the challenges he’s faced when starting a business
- How Mike’s profit-first formula is helping small businesses across all industries
- The D.A.D. marketing strategy: differentiate, attract, and direct
- Mike’s tips to make your marketing stand out from competitors
- How can you deliver on your marketing strategies every day?
In this episode…
Many entrepreneurs know the struggle of scaling a startup. When trying to get your business off the ground, it can be difficult to make money and draw in a crowd. However, Mike Michalowicz is here to share the principles that transformed him into a successful entrepreneur.
Before founding four multimillion-dollar companies, Mike lost his house once, lost his fortune twice, and launched 10 failed startups. Now, he’s written seven books to help other entrepreneurs avoid the same pitfalls. No matter if you’re a concrete polishing company, a pizza shop, or an accounting firm, Mike has the advice to help differentiate your marketing and get your business on a path toward profit. Want to learn more?
Tune in to this episode of This is Concrete, where Chad Gill is joined by author and entrepreneur, Mike Michalowicz, to talk about the best practices for growing your business. Mike discusses creating new habits, the D.A.D approach to marketing, and how companies in various industries are finding innovative ways to get in front of their ideal customers. You don’t want to miss it!
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This episode is brought to you by Concreate.
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