Speak to the Elephant, Not the Rider
Ali Mirza is a top entrepreneur, advisor, strategist, author, and the Founder and CEO of Rose Garden Consulting. Ali started his career by selling insurance door to door before pivoting to the financial services, SaaS, marketing, and tech industries. He’s since been voted one of the top 10 revenue experts by Business Insider. With Rose Garden Consulting, Ali helps companies scale their sales with a creative, innovative, and team-first approach.
Here’s a glimpse of what you’ll learn:
- Ali Mirza discusses his upcoming book, Predictable Closing.
- Ali talks about building strategy with Rose Garden Consulting.
- How are skill sets developed in salespeople?
- Ali describes the tactical differences in sales strategies for various consumers.
- How to close a deal using the Elephant and the Rider analogy.
- Helping businesses take the next step in scaling sales.
In this episode…
No one is born a salesperson. Sales skills aren’t necessarily innate; instead, they’re developed over time as you learn to effectively communicate values and benefits to consumers. Working with different businesses requires different sales strategies, but how do you develop these strategies? When you are working with various consumers, how do you market your proposal and close the deal?
On this episode of This is Concrete, Chad Gill is joined by Ali Mirza, Founder and CEO of Rose Garden Consulting, to talk about building strategy and creating revenue from existing clients and prospects. Using the Elephant and the Rider analogy, Ali discusses leveraging the decision-making of the unconscious mind to close the deal. Stay tuned.
Resources Mentioned in this episode
- Concreate
- Rose Garden Consulting
- Rose Garden Consulting: Selling During the Pandemic
- Ali Mirza on LinkedIn
- Chad Gill on LinkedIn
- Predictable Closing by Aaron Ross and Ali Mirza
Sponsor for this episode
This episode is brought to you by Concreate.
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